International Education News

for Chinese Student Recruitment

From ICEF: Five winning ways to reach students

March 8, 2018

Does your institution suffer from Three-and-a-Tree marketing? On the surface, lots of schools highlight similar things: happy students, stimulating classes, beautiful campuses. And they're all telling the truth. 

 

It's difficult to craft a marketing message that cuts through the noise and actually reaches students. ICEF shared this article a few months ago: Five winning ways to reach students.

 

It's quick, easy and informative

 

... so much so, that we thought we'd share it again.

 

 

Screenshot from ICEF Monitor 

 

Has your institution found messages that resound with international students? We'd love to hear! Comment or email.

 

 

 

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